Privacy-enhanced data and analytics solutions provider recognised for developing a structure and platform that enables clients to run analytics on anonymized customer data in a GDPR-compliant data vault
Dublin, 17 September 2019 – Trūata the privacy-enhanced data and analytics solutions provider, has been crowned winner of the Data, Knowledge and Intelligence category at the 2019 Financial Times European Innovative Lawyer Awards.
The awards, which took place at the Natural History Museum in London, provide a unique analysis of the legal industry, assessing lawyers on their innovation both for clients and in their own businesses. Dublin-based Trūata was commended for its Anonymization Solution, which independently anonymizes data to enable Truata’s clients the freedom to carry out analysis while protecting consumers’ personal data.
The solution is used by organisations, including Mastercard, to derive valuable insights from their data, using sophisticated privacy-enhanced analytics.
The Data, Knowledge and Intelligence category marks organisations that have developed genuine data strategies and solutions that are delivering positive value or in some way revolutionizing how business is conducted.
Commenting on the win, Felix Marx, CEO at Trūata, said: “We’re delighted to win such a prestigious title at the Financial Times European Innovative Lawyer Awards.
“Our Anonymization Solution was developed to satisfy the requirements of world-class, data-driven organisations that are laser-focused on protecting their customers’ privacy.
Trūata’s innovative, trust-based legal structure forms a key part of its sophisticated privacy-enhanced data and analytics solution. It helps our clients unlock significant value from their data while complying with privacy laws and retaining their customers’ trust.”
Trūata also came eighth in the awards’ Most Innovative In-House Legal Teams category.
The FT Innovative Lawyers Report, which is announced at the awards, has become one of the top legal rankings in Europe and the accompanying awards are widely regarded as the best researched in the market. Over the past decade, it has assessed legal innovation in over 50 different countries from over 500 unique law firms and over 550 company in-house legal departments.
For more about the awards, visit www.ft.com
About Trūata
Trūata enables its clients to derive the maximum value from their data assets while complying with the highest data protection standards. Trūata offers its clients a service to independently anonymize data, enabling them to conduct privacy-enhanced analytics to drive business growth, uphold customer trust and protect brand reputation. Trūata is based in Dublin, Ireland. Find out more about the Trūata Anonymization Service.