Trūata has been granted a U.S. patent for its innovative approach to measuring and addressing privacy risks

Dublin, Ireland – November 2023 – Trūata, a leader in privacy-enhancing technologies, is pleased to announce that the United States Patent and Trademark Office (USPTO) has granted patent approval for the company’s privacy risk quantification and mitigation system and method.

The newly granted patent, U.S. Patent No. 20210279367 reinforces Trūata’s commitment to advancing privacy solutions and underpins the robustness of the Trūata Calibrate privacy risk measurement and mitigation product offering.

The patented system and method provide an innovative approach to finding, reducing and managing privacy risk, enabling organizations to navigate the complex landscape of data privacy with precision and confidence.

“In an environment of ever-evolving data privacy regulations and a growing demand for global data sharing, manual, subjective risk assessment processes can stunt analytical progress and data collaboration programs. Our patented system and method empowers organizations to effectively protect sensitive information at speed and at scale, also enabling informed decisions to be made around data use and easier communications between privacy lawyers, data analysts and commercial stakeholders”, said Dr. Maurice Coyle, Chief Data Scientist at Trūata.

Approaches to data privacy risk management are often subjective, scattered and siloed. This newly patented technology, incorporated in Trūata Calibrate, enables centralized and standardized automated privacy risk assessments that can pinpoint direct and hidden risks in data sets of any size and carry out targeted risk mitigation steps to address these privacy risks. This not only brings efficiency and objectivity to the risk assessment process, but it also enables organizations to create an auditable library of risk-verified assets, in order to meet the highest global data protection standards and build trust and transparency with their customers.

About Trūata
Trūata specializes in privacy-enhancing technologies for privacy risk assessment, de-identification, and true anonymization of data. We were one of the first companies in the EU to receive independently accredited ISO 27701 certification, the international standard for data privacy management. Trūata is owned by Mastercard but operates as an independent entity.

Request a demo to see how Trūata Calibrate seamlessly integrates within your existing cloud environment, to secure your data pipelines and future-proof your data strategy.