Unlock data. Protect privacy.
Drive growth.
Trūata engineers privacy-enhancing solutions which integrate with your existing
infrastructure, fostering cross-departmental collaboration and effective data
management. Extract maximum value from your data while energizing growth,
boosting brand reputation, and mitigating privacy risks.
of global consumers believe companies need to do more to protect their data privacy online
are more likely to be loyal to a brand that uses their personal data appropriately
Source: Trūata Global Consumer State of Mind Report 2021
Fuel your commercial strategy
with privacy-enhanced data
Trūata solutions empower businesses to unleash powerful insights while
complying with the highest global data protection standards.
What do you want to achieve?
Privacy and compliance
Build consumer trust
through transparent
data use
Implement the right safeguards and controls to create and maintain trusting relationships with customers, partners, and regulators.
Growth and monetization
Facilitate seamless
automation with intuitive technology
With access to privacy-enhanced data and analytics, core teams have the tools to strategize, innovate, and enhance customer experience.
Risk mitigation
Maximize data utility—
and minimize
privacy risk
Trūata solutions and technologies maximize the value of data analytics, while minimizing the risks associated with privacy exposure.
Latest content
Products
Trūata’s team of industry-leading experts are specialists in privacy risk assessment,
de-identification, and the true anonymization of data.
Bias detection and mitigation in AI datasets.
Trūata AI ReadyHarness a unique controller-to-controller relationship to anonymize and leverage data while meeting the highest global regulatory thresholds.
Learn moreAutomate risk assessments and perform forensically targeted privacy risk reductions to operationalize privacy-compliant data flows.
Learn moreCombined Analytics is a collaborative analytics exchange platform that enables businesses to safely share and access untapped customer insights from trusted third-party partners to optimize campaigns and unlock new revenue potential.
Learn moreMulti-party collaboration to generate powerful insights using sensitive data. The Data Clean Room (DCR) leverages the Databricks platform and Delta Sharing technology to create a secure environment for querying, collaborating and sharing data.
Learn moreSelf-service analytics platform that enables organizations to generate on-demand business intelligence outputs that are privacy-compliant, safe to share and provide richer insights derived from privacy-enhanced data.
Learn moreEnables analysts and data scientists to run queries over sensitive data without ever seeing the underlying data or being able to re-identify or infer attributes about individuals from returned results.
Learn moreConduct analyses on anonymized transactional data via a SaaS-based platform.
Learn more
Customers include
Who we work with
News
Trūata is at the forefront of data privacy management—so keep up with all our latest activities right here.
Resources
Check out Trūata’s extensive range of thought leadership articles, white papers, reports, videos, and webinars.