About Truata
Your Trusted Partner in Privacy-Enhanced Analytics
Truata delivers privacy-enhanced data management and analytics solutions to help clients unlock business growth while protecting customer privacy.
Maximize the value of your data
- Run analytics on anonymized consented and unconsented users
- Keep granular data for longer periods
Build and reinforce customer trust
- Demonstrate to customers your commitment to the ethical use of data
- Enhanced privacy for customers
Minimize your risk of non-compliance
- Truata takes the responsibility for the anonymization process
- Fully separate personal data from anonymized data
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Unlocking Value in the Age of Privacy
The Truata team have developed a series of resources exploring the future of privacy in the digital age. The Global Consumer State of Mind Report sheds light on our digital shadow and why trustworthy brands will be more successful. The Mindful Data Mining white paper discusses how responsible data analysis can deliver profound social good without eroding the data protection rights of individuals. The Synthetic Data white paper demonstrates the privacy risk contained within a synthetic dataset and how it can be objectively quantified. The Equilibrium Webinar Series examines the data and privacy trends and developments impacting businesses in 2020 and beyond.
Latest News & Events
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13 / 10 / 2020
Truata Addresses Global Data Privacy Concerns with Launch of New Risk Assessment Solution
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29 / 09 / 2020
Truata Rewarded for Commitment to Data Privacy with New ISO Certification
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23 / 06 / 2020
Truata Announces Global Top 100 Data Visionaries in Industry First List
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19 / 05 / 2020
Over Three-quarters (77%) of Global Consumers Believe They Should Own Their ‘Digital Selves’
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Resources
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23 / 12 / 2020
A Year in Review: Why 2020 Has Pushed Data Privacy Into The Spotlight
Felix Marx, CEO at Truata
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21 / 12 / 2020
Why Data Can Hold The Key To Relationships That Go Beyond The Festive Season
Shallu Behar-Sheehan, CMO at Truata
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16 / 12 / 2020
Formal Privacy Models: K-anonymity and Differential Privacy
Dr. Imran Khan, Data Scientist at Truata
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Careers
Our exciting roles offer candidates the opportunity to work at the forefront of technology and innovation. Check out our open positions and discover your next opportunity.