Do more with your data—
and do it at scale.

Reimagine your strategy with frictionless privacy technology.

unlock data

Unlock data. Protect privacy.
Drive growth.

Trūata engineers privacy-enhancing solutions which integrate with your existing
infrastructure, fostering cross-departmental collaboration and effective data
management. Extract maximum value from your data while energizing growth,
boosting brand reputation, and mitigating privacy risks.

76 %
global consumers

of global consumers believe companies need to do more to protect their data privacy online

69 %

are more likely to be loyal to a brand that uses their personal data appropriately

Source: Trūata Global Consumer State of Mind Report 2021

Fuel your commercial strategy
with privacy-enhanced data

Trūata solutions empower businesses to unleash powerful insights while
complying with the highest global data protection standards.

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Privacy and compliance

Build consumer trust
through transparent
data use

Implement the right safeguards and controls to create and maintain trusting relationships with customers, partners, and regulators.

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Growth and monetization

Facilitate seamless
automation with intuitive technology

With access to privacy-enhanced data and analytics, core teams have the tools to strategize, innovate, and enhance customer experience.

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Risk mitigation

Maximize data utility—
and minimize
privacy risk

Trūata solutions and technologies maximize the value of data analytics, while minimizing the risks associated with privacy exposure.

Latest content

Products

Trūata’s team of industry-leading experts are specialists in privacy risk assessment,
de-identification, and the true anonymization of data.

Trūata Calibrate

Automate risk assessments and perform forensically targeted privacy risk reductions to operationalize privacy-compliant data flows.

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Trūata Anonymization Service (TAS)

Harness a unique controller-to-controller relationship to anonymize and leverage data while meeting the highest global regulatory thresholds.

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Trūata Privacy Enhanced Analytics Platform (PEAP)

Conduct analyses on anonymized transactional data via a SaaS-based platform.

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Trūata Workshop Series

Learn from our data science and privacy teams how to navigate the evolving privacy regulation landscape—and act on prime opportunities presented to your organization.

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COMING SOON

Trūata Pioneer for AI

Train, validate, and evaluate machine learning models with our data science application, while preserving data privacy.

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Trūata Pioneer for BI

Create anonymized, aggregated, and segmented outputs from your data using our advanced business intelligence application.

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Trūata Synthesize

Create anonymized, aggregated, and segmented outputs from your data using our advanced business intelligence application.

Learn more
Calibrate and Transform
Pioneer-BI
Synthesize
Trūata is at the forefront of data privacy management—so keep up with all our latest activities right here.

News

Trūata is at the forefront of data privacy management—so keep up with all our latest activities right here.

Check out Trūata’s extensive range of thought leadership articles, white papers, reports, videos, and webinars.

Resources

Check out Trūata’s extensive range of thought leadership articles, white papers, reports, videos, and webinars.