Building privacy into AI by using federated learning
2 min read

Building privacy into AI: is the future federated?

Explore the potential of federated learning – secure data and protect privacy in an AI-driven world. Privacy and security concerns have led the charge for ML technology that can work in a way that preserves consumer privacy, which is why federated learning (FL) has gained such momentum.

Consumer privacy fears highlighted in new report
2 min read

Consumer privacy fears highlighted in new report

Trūata’s Global Consumer State of Mind Report has been featured in a recent article from ComputerWeekly.com. The report is a valuable asset for data-driven organizations that are keen to take a deep dive into the trends and trajectories of consumer behaviors.

Techround Interview with Felix Marx
4 min read

Techround Interview with Felix Marx

Trūata is a privacy-enhancing data solutions provider. In today’s privacy-conscious world, organizations are having to rethink the way that they work with personal data. In order to unlock the full potential of data while retaining customer loyalty, organizations need to ensure that this data is safeguarded. We exist for this very reason – to help those organizations to succeed in our data-driven economy.

Privacy in the Big Data world: Is it dead or alive?
5 min read

Privacy in the Big Data world: Is it dead or alive?

Collecting, storing and sharing personal data has become ubiquitous with the digital age. It allows organizations to know where we are, what we like and who we’re interacting with. So, it’s unsurprising that many people believe data privacy is now completely dead. But is it premature to mourn its passing?

A Year in Review: Why 2020 Has Pushed Data Privacy Into The Spotlight
5 min read

A Year in Review: Why 2020 Has Pushed Data Privacy Into The Spotlight

Paying attention to data privacy and security is no longer optional. This year alone has witnessed several landmark data protection and privacy events, including record-breaking fines for HIPAA violations, the handing down of the Schrems II ruling from the European Court of Justice, and the start of enforcement of the California Consumer Privacy Act of 2018 (CCPA). EU data protection authorities levied multi-million Euro fines on companies for GDPR violations, in spite of the battle against COVID-19.